Major changes are coming to Google Ads’ automated extensions. Read on as Pay Per Click Co. shares what they are and how it will affect...

Google’s FLoC was supposed to replace Cookies, but now it’s been abandoned. Read on as Pay Per Click Co. explains why Topics API is replacing...

Google has rolled out a new update for Google Ads. Read on as Pay Per Click Co. talks about the new Recommendations feature for Discovery...

Google Ads released an update that promises to make the testing process easier. We talk about the new Experiments Page and how advertisers can...